As business owners, experiencing change is the one thing we can count on to never change. We're bombarded with articles, blog posts, think pieces, and podcasts about the importance of change in the business environment. You might say “I’m a small business. All we do is change!” And you would probably be right. But the reality of the marketplace is upheaval, re-invention and rebirth, with business models that come and go. How effective are we at dealing with changes that occur at such a rapid pace?
Excellence. We hear about it, and think we know what it means. As consumers, whether we consciously think about it or not, we know what we want when we hand over our hard-earned money. We want what we paid for. Or, more importantly, we want what we think we paid for. At the very least, we want what the seller said we would get.
Since we are all consumers, why doesn't this expectation find its way into our businesses more often? Are our business models so complex that providing excellence is just too hard?
Trying to grow your small business? Who isn't?! Growth requires new customers and new revenue. Where do they come from ? How do you find them and convince them to spend with you? More importantly, how can you do this in a way that is consistent and predictable? Spotty sales results is a major issue for most small businesses, and only a few find a solution.
At some points in life, everyone faces stagnation, lack of momentum, and the feeling of trying to run in water. Tasks take longer. Motivation is no longer there. What once gave joy loses its impact. Projects stall. Business feels as though it has plateaued. The very definition of being stuck is the inability to move further — think of your car being stuck in mud, unable to gain the traction needed to get moving again. Getting stuck is a part of life and when that happens it undoubtedly impacts your business.
Someone once said, “There are few problems that three more sales won’t solve!” Would three more sales make a difference in your business, and your life? If so, then it is imperative that you increase your chances of making those sales happen! Here are five ideas to help you jazz up your sales efforts:
In a sporting match, when one team begins to make things happen, move the ball quickly, or put points on the board in rapid succession, what's the secret?
Momentum is powerful. So powerful, in fact, that in the sports world an opposing team will do just about anything to break the pattern and cause momentum to stop in its tracks — call a time out, stop the clock, or cause a foul or penalty. Momentum can be a game changer for your business, too.